• Fetise is India’s first and largest premier online outlet, founded by four young and enthusiastic individuals who wanted to transform the way Indian men shopped. It is the idea of launching a platform where men could meet all their shopping needs and the team effort of all the co-founders that gave birth to “Fetise”. Fetise is exclusively dedicated for fashionable “MEN” aged between 25-40 years. It offers luxury designer clothes, shoes, personal care, fragrances and accessories with as high as 80% discount to its members. The company caters to the untapped men’s fashion retail industry by making premium fashion affordable and accessible through ecommerce. Fetise initiated the operations in March 2011 and already have 750,000 registered users and getting 60,000 hits per day. The company has already opened offices in Mumbai and Delhi and intent to open a new office in Bangalore in next quarter. 
  Fetsie are setting up a sourcing team in cities like New York, Milan and Dubai that are known for high end men’s fashion. The company also intends to sign exclusive online distribution deals with host of international brands to market their products in India. 

From an investor’s point of view, we evaluated the business idea and saw it had tremendous potential, if funded and mentored well.

We're happy to back Fetise and we see that the business is executing and growing well at the moment. The company aims to build leadership in the men's fashion space by offering a unique and delightful shopping experience, said, Mahesh Murthy, Managing Partner, SeedFund.