The two-day long 7th India Digital Summit, 2013 organized by Internet and Mobile Association of India concluded today with the announcement of the winners of the 3rd India Digital Awards.More than 800 entries across six categories and 31 sub-categories for the internet and mobile value added services industry were received. The categories were Digital Advertising; Website; Digital Social and Economic Empowerment; Mobile VAS; Digital Payment and Special Awards. While Angels of India was awarded the Internet Professional of the Year, Naveen Tewari of InMobi was declared as the Best Mobile Person of the Year.
In the Mobile segment, World Cup Cricket Fever by Disney UTV Digital won best mobile game. Best Mobile News Service award was bagged by NDTV Convergence and DRONA Mobile got the Best Mobile Enterprise Product or Services award.
In the online payment category, Yes Bank Limited won the best digital payment award while best Cashless Payment Service for e-Commerce was won by Atom Technologies. Best Digital Financial Inclusion Project went to Itz Cash Limited.
Various digital campaigns bagged awards across categories with best display campaign going to Aditya Birla Money by M&C Saatchi Direct & Digital. Best Search Marketing Campaign - Cleartrip Pvt. Ltd. By Resultrix. Best Viral Marketing Campaign - Sony Music Entertainment India by Jack in the Box Worldwide. Best Email Marketing Campaign - Volkswagen by Grey Digital. Best Social Media Marketing Campaign - American Express by Interactive Avenues. Best Mobile SMS Advertising or Marketing Campaign - Shoppers Stop Ltd. Best Mobile Voice Advertising or Marketing Campaign - Hindustan Unilever Ltd. – Active Wheel by netCore Solutions Pvt. Ltd. Best Mobile WAP Advertising or Marketing Campaign - Turquoise Cottage by Webchutney. Best Digital Integrated Campaign - India Against Corruption by netCore Solutions Pvt. Ltd.