Indigo Consulting appoints Harshit Desai as VP & Head of UX Labs

Created on: 05/21/2012 - 17:41

Digital agency Indigo Consulting has appointed Harshit Desai
 as VP and Head - UX Labs, the
Usability Consulting and Design division of the agency. Harshit will lead the
Usability and User Experience Design practice, both as a delivery team as well
as a Strategic Business Unit (SBU). In April 2012, Publicis Groupe acquired
Mumbai-based digital agency Indigo Consulting, which now operates as a unit
within the Leo Burnett Group in India.

Prior to joining Indigo Consulting, Harshit  had set up Pure Use, a Usability services
company in 2005, where he successfully undertook UX Design, research and testing assignments for clients like HDFC Bank, Axis Bank, Citibank, Kotak
Securities, Vodafone, Virgin Mobile, Cafe Coffee Day and Make My Trip. Prior to
that Harshit, co-founded Pure IT providing HR Consulting and SOX compliance to
overseas firms.

Vikas Tandon, MD, Indigo Consulting says, “Harshit is a rare
combination of domain expertise and business skills. Given his experience in
leading usability projects for clients across sectors, we look forward to
having him on board as Business Head – UX Labs.”

Harshit says, “I am happy to be a part of Indigo
Consulting and UX Labs. Indigo Consulting is known for its entrepreneurial
environment and award winning work. I hope to make UX Labs the best known UX
Brand across Asia Pac for bleeding edge research and testing.”

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