Bangalore-based InRev Systems, a company that specialises in social media monitoring products has raised Series A investment from an unnamed IT focussed investor from Kolkata. InRev owns Simplify360, a software tool in the Social Media Brand Monitoring and Analytics market in India. According to the company, the software is used by brands and agencies like like Café Coffee Day, Starcom Mediavest Group, Beehive Communications, Impetus Research, Mast Kalandar, Narayana Netralaya and Spar Hypermarket.

Raj Mishra has joined the company’s Board of Directors following the investment. InRev has plans to open sales offices in Delhi, Mumbai, Chennai, and Kolkata in India and put a fully functional sales organization by March 2012.

Bhupendra Khanal, CEO, InRev Systems, said, “This is the beginning of a long journey for InRev. I see this investment as a means to reach the goal. Our goal is to build a World-class Tech Product Company in India, catering to the needs of the global customers across the globe.” He also adds, “I am confident about my team and I am also quite positive about the growth plans we have in place”.

Raj Mishra says, “InRev has one of the best Entrepreneurial Team in place, and is driven by excellence and quality. The team understands Social Media and is passionate about Technology and Analytics. It is a pleasure for me to join them. Both we and InRev Team, have firm believe in innovation, quality delivery and the India Story. Thus it was a natural fit for us to join forces.”